Advocacy Help Sheets

These help sheets will take you through what you need to know to run an advocacy campaign and the various methods and tactics available to you. Use them as a starting point and to spark some ideas for action.

Getting started - what you need to know:

• Mobilising the community into action - the basics
• Getting started - some things to consider
• Tactics for mobilising and developing grassroots action
• Structural vs single issue campaigning
• Developing the advocacy group to do the work
• Setting the boundaries
• Inner circle, middle and outer circle
• Negotiating funding opportunities for an advocacy organisation
• How the global affects the local and how the local can effect the global
• Government relations - Local, State and Federal

Networks and Collaboration:

• Collaboration - advantages and disadvantages
• How to establish a collaboration
• Identifying and using support networks
• Keeping the network live over time

Advocacy Methods:

• Advocacy and the media
• Advocacy for legislation and regulation
• Holding a march or rally: the step-by-step guide
• Holding public forums
• How to research an issue
• Issues briefings and action alerts
• Internet advocacy - the basics
• Internet advocacy - tactics

Communication:

• Internal communication methods
• Communication with your members

Case Studies:

• Burger Off: No Maccas in Tecoma campaign