Advocacy plan template
Advocacy for community organisations
This template is designed to help community organisations clearly map out their advocacy efforts—whether you're championing local issues, influencing policy, or supporting community voice. Advocacy is most powerful when it is purposeful, structured, and grounded in community need.
This tool will help you:
- Break down a complex problem into specific issues
- Define what you're asking for and why it matters
- Connect each issue to its real-world impact and a clear solution
- Build a compelling narrative that supports long-term change
As you complete the template:
- Start with the big problem you want to address
- Identify smaller related problems and their corresponding asks
- Describe the impact of each problem on the community
- Offer practical solutions and link them to a shared vision
- Summarise your key messages at the end—these will form the core of your communications
This tool can be used to brief decision-makers, guide campaign planning, or align your team around a shared advocacy goal.
Download the tool below.
