Social Enterprise Masterclass: Communication: How to tell your story to stakeholders

Date: 16 Nov 2023

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Communication: How to Tell your Story to Stakeholders

Getting the message out about your social enterprise – its aims, activities and attitudes – is crucial in ensuring the public know what your group does, what it believes in and what it is working towards. Join us at this workshop for top tips for good communication and building your plan for communicating with your users, the media and other stakeholders.

  • Understanding your audience and your message
  • How to develop a communications plan – what, who, why and how
  • How to get your message out there – media, social media, networking
    • Dealing with the media
    • Social media platforms – pros and cons
    • The role of networking and volunteers
  • Simple ways to improve any copy
  • Communication resources, policies and procedures

Key details:

Thursday, 16th November 2023

Melbourne, Sydney, Hobart, Canberra: 12noon to 1:15pm
Adelaide: 11:30am to 12:45pm
Brisbane: 11:00am to 12:15pm
Darwin: 10.30am to 11.45am
Perth: 9:00am to 10:15am

Location: Online.

Please note, places for this training are strictly limited.


FREE for Institute of Community Directors Australia (ICDA) members.

Not an ICDA member? Sign up today! ICDA membership is completely free.

Meet the trainer:

Annabel Rattigan

Annabel Rattigan | Trainer, governance and community leadership
BA (Hons), Certificate IV (Training & Assessment), Certificate in Intercultural Communication, Dip Gov, FICDA

Annabel's experience in facilitation, relationship management, program design and program delivery in small consulting firms and not-for-profits spans 20 years. In all roles her focus has been on capacity building in the sector.

Her focus has always been on capacity building and leadership development, and she has considerable expertise in the design, development and delivery of a wide range of training programs. She has facilitated programs for young people, executives from ASX companies, not-for-profits, newly arrived migrants, global teams, and community board members.

Annabel is certified in several competency and assessment tools related to communication and leadership styles, and she draws on these in her facilitation and coaching.

An active volunteer in the sector since her teenage years, Annabel has sat on the boards of several community organisations. She is a coach, mentor and podcaster for the social enterprise Takes a Village, which supports families with neurodiverse kids.

Annabel’s training interests include:

  • Building capacity in the sector
  • Good governance
  • Intercultural competency
  • Gender and leadership development
  • Workplace diversity and inclusion

What's an online interactive?

ICDA's online interactive sessions are for those who want to attend an online session, with all the joys of meeting in person!

Participants are invited to have their cameras and microphones on and communicate with our ICDA trainer as well as other participants. Be prepared for breakout rooms!

Viewers watch a remote presentation on their own screens at a set broadcast time.

Become a member of ICDA – it's free!